{"id":7539,"date":"2026-01-07T11:00:00","date_gmt":"2026-01-07T19:00:00","guid":{"rendered":"http:\/\/54.162.83.219\/?p=7539"},"modified":"2026-01-06T18:16:24","modified_gmt":"2026-01-07T02:16:24","slug":"hyundai-chung-euisun-ces-2026-qualcomm-lg-samsung","status":"publish","type":"post","link":"https:\/\/guru.today\/?p=7539","title":{"rendered":"Hyundai Motor Group\u2019s Chung Euisun Courts Tech Partners at CES 2026"},"content":{"rendered":"\n
\"\"
Photo=Hyundai Motor Group<\/figcaption><\/figure>\n\n\n\n

Hyundai Motor Group Chairman Chung Euisun made a series of high-profile visits to major technology companies at CES 2026, underscoring the South Korean automaker\u2019s push to deepen partnerships in artificial intelligence and robotics as competition intensifies in next-generation mobility.<\/p>\n\n\n\n

On the opening day of the technology trade show, Mr. Chung toured booths operated by Doosan Group, Qualcomm, LG Electronics and Samsung Electronics at the Las Vegas Convention Center, meeting executives and reviewing technologies tied to robotics, AI and advanced vehicle systems.<\/p>\n\n\n\n

Mr. Chung began his visit at Doosan Group\u2019s booth in the West Hall, located near Hyundai Motor Group\u2019s own exhibition space. According to industry sources, he examined Doosan\u2019s hydrogen fuel cell technologies and robotics solutions, areas where the two companies share strategic interests amid growing investment in clean energy and automation.<\/p>\n\n\n\n

He later stopped by Qualcomm\u2019s booth, where he was escorted to a private meeting room for a briefing on the chipmaker\u2019s humanoid-focused high-performance robotics processor, the Dragonwing IQ10. Qualcomm Chief Operating Officer Akash Palkhiwala welcomed Mr. Chung and led the discussion.<\/p>\n\n\n\n

Hyundai Motor Group has increasingly positioned physical AI and humanoid robotics as long-term growth drivers. Mr. Chung\u2019s appearance at partner booths reinforced expectations of broader global collaboration, following Hyundai\u2019s strategic alliance with Nvidia last year and a newly announced partnership with Google DeepMind.<\/p>\n\n\n\n

Hyundai Vice Chairman Jang Jae-hoon recently emphasized the importance of working with global technology leaders, saying such partnerships are essential to moving quickly and securing a competitive edge in physical AI.<\/p>\n\n\n\n

After visiting partner exhibits, Mr. Chung toured Hyundai Motor Group\u2019s own booth, reviewing next-generation robotics technologies including the Atlas humanoid robot, the MobED modular mobility platform and the group\u2019s electric-vehicle automatic charging robot.<\/p>\n\n\n\n

He also briefly met Robert Playter, chief executive of Boston Dynamics, and Carolina Parada, head of robotics at Google DeepMind. Boston Dynamics, Hyundai\u2019s robotics subsidiary, announced a strategic partnership with Google DeepMind a day earlier aimed at accelerating the development of future humanoid technologies.<\/p>\n\n\n\n

Mr. Chung later moved to the Central Hall to visit LG Electronics\u2019 vehicle solutions exhibit, guided by Eun Seok-hyun, head of LG\u2019s Vehicle Solution business. He received briefings on AI-based automotive technologies, including transparent OLED windshield displays and vision-AI systems that adjust information based on driver gaze.<\/p>\n\n\n\n

He also tested LG\u2019s AI cockpit, experiencing features such as autonomous-driving applications and driver facial-recognition technology.<\/p>\n\n\n\n

Mr. Chung\u2019s final stop was Samsung Electronics\u2019 private exhibition at the Wynn Hotel, where he was welcomed by Roh Tae-moon, president of Samsung\u2019s device experience division. He toured Samsung\u2019s latest offerings, including a 130-inch Micro RGB television, AI-powered home appliances and robotic vacuum cleaners.<\/p>\n\n\n\n

At Samsung\u2019s smartphone display area, Mr. Chung was seen folding the company\u2019s tri-fold Galaxy Z smartphone, drawing attention from industry observers.<\/p>\n\n\n\n

Mr. Chung\u2019s CES tour highlighted Hyundai Motor Group\u2019s broader strategy to position itself at the crossroads of automotive manufacturing, artificial intelligence, robotics and consumer technology, as global rivals race to define the future of intelligent machines and mobility.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

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