ZEROBASEONE Makes Bold Move into North American Market with “BLUE PARADISE” Release

(Photo=WAKEONE)

The rising stars of K-pop, ZEROBASEONE, are taking a significant step toward global expansion as they officially launch their fifth mini-album, BLUE PARADISE, in the United States. The nine-member group, consisting of Sung Han-bin, Kim Ji-woong, Zhang Hao, Seok Matthew, Kim Tae-rae, Ricky, Kim Gyu-vin, Park Gun-wook, and Han Yu-jin, is set to release the physical version of their latest album on April 4 (local time), marking their first major push into the North American market.

BLUE PARADISE carries a deeply resonant message, conveying that even the most challenging and melancholic moments in life are part of a greater journey—one that becomes beautiful through perseverance and hope. The album not only highlights the group’s evolving musical artistry but also introduces their first-ever unit tracks, showcasing a new dimension of their creativity. The release has already made waves in South Korea, where it achieved an impressive milestone by selling over 1 million copies on its first day, further cementing ZEROBASEONE’s reputation as one of the most dominant forces in the fifth generation of K-pop.

What sets ZEROBASEONE apart is their unprecedented consistency in album sales. Since their debut, every one of their five albums has surpassed the million-seller mark—a feat no other K-pop group has accomplished. This commercial success, combined with their strong chart performance across major Korean and international music platforms, has positioned them as a leading act in the industry. Now, with their sights set on the U.S., the group is poised to make an even bigger impact on the global stage.

The North American rollout of BLUE PARADISE is being met with enthusiastic anticipation, as evidenced by the attention from prominent U.S. entertainment media outlets like Just Jared, which has already begun spotlighting the group’s activities. To further engage with fans, ZEROBASEONE will be hosting exclusive pop-up events at LINE FRIENDS stores in New York’s Times Square and Hollywood, Los Angeles, starting April 4. These pop-ups will offer fans a chance to purchase the physical album, limited-edition U.S.-exclusive merchandise, and special collaboration items featuring ZERONI, the group’s official character created in partnership with LINE FRIENDS. A particularly exciting feature at the New York location will be a dedicated handprinting display, where fans can see imprints from all nine members—a unique interactive experience designed to strengthen the bond between the artists and their supporters.

This strategic expansion into the U.S. market underscores ZEROBASEONE’s ambition to connect with a broader international audience while reinforcing their status as a defining group of their generation. As they embark on this new chapter, industry watchers and fans alike are eager to see how their presence will shape the future of K-pop’s global footprint. With their proven track record of breaking records and captivating listeners worldwide, ZEROBASEONE is undoubtedly an act to watch as they continue their meteoric rise.

The release of BLUE PARADISE in the U.S. is just the beginning, and if their past successes are any indication, ZEROBASEONE is ready to make history once again. Stay tuned for more updates as they set their sights on conquering new milestones in the ever-evolving world of K-pop.

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